<p style="text-align: justify;"><img src="http://10.201.0.12:8081/images/20230803131034126590.jpg" alt="" width="200" height="89" /></p>
<p class="MsoNormal" style="margin-bottom: 0.0001pt; line-height: 45pt; text-align: justify;"><strong><span lang="EN-US" style="font-size: 20.0pt; font-family: Jotia-Bold; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; color: #662046; mso-font-kerning: 18.0pt;">Digital and Marketing Officer- Beijing, China</span></strong></p>
<p class="MsoNormal" style="margin-bottom: 0.0001pt; line-height: 27pt; text-align: justify;"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman';">China – CN | Beijing - PEK, China – CN |Corporate & Commercial | 201624 |</span><span lang="EN-US" style="font-family: 'Jotia-Medium',serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman';">Closing Date: </span><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman';">16-08-2023</span></p>
<p class="MsoNormal" style="margin-bottom: .0001pt; text-align: justify; text-justify: inter-ideograph; line-height: 27.0pt;"><span lang="EN-US" style="font-family: 'Jotia-Regular',serif; color: #818a8f;"><span style="mso-spacerun: yes;"> </span></span></p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><strong><span lang="EN-US" style="color: black;">We are recruiting for Digital and Marketing Officer to be based in Beijing, China.</span></strong></p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><span lang="EN-US" style="color: black;">Takes the initiative to execute all required Digital & Marketing Campaigns activities, as well as B2B & B2C activities to support meeting the key KPIs of Revenue, Brand awareness, Corporate penetration, Digital Direct and Loyalty. Monitors closely the day to day Digital and Marketing Campaigns ensuring that regular tracking is managed and reported to the leadership teams in the Regions and Head Office.</span></p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><strong><span lang="EN-US" style="color: black;">Job Accountabilities</span></strong></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Planning and implementation of promotional offer, value-add and ancillary product propositions, and loyalty initiatives to achieve revenue, yield improvement, and digital penetration targets</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><span lang="EN-US" style="color: black;">Act as the subject matter expert on the assigned countries’ B2B & B2C campaign process and tools</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><span lang="EN-US" style="color: black;">Ensuring the implementation of the end-to-end campaign processes and procedures that support all B2B & B2C campaigns / activities are as per the agreed SOP and Qatar Airways Standards</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><span lang="EN-US" style="color: black;">Collaborate with key internal stakeholders (for assigned countries such as Loyalty, Digital Direct, Digital & Marketing Operations) to maintain campaign processes and requirements to support collaboration and communication among the Digital & Marketing Campaign Hub.</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><span lang="EN-US" style="color: black;">Manage, coordinate and communicate with external stakeholders (media agency / suppliers/ publishers/ partners) on deployment of all B2B & B2C campaigns for assigned countries</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Analyse web traffic data and ROI of all digital marketing activities/campaigns and provide the summary reports to the Management.</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Initiate effective marketing planning and measurement tools/processes as well as deliver standardized reports based on clearly set KPIs and metrics for all B2B & B2C campaigns.</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Be part of an extraordinary story</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"> </p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l1 level1 lfo1; tab-stops: list 36.0pt;"> Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community. Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before. Together, everything is possible</p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><strong><span lang="EN-US" style="color: black;">Qualifications</span></strong></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Bachelor Degree or Equivalent with Minimum 3 years of job related experience</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Strong experience required in Marketing as well as Digital</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Previous experience in Digital marketing is essential</span></p>
<p class="MsoPlainText" style="margin-left: 0cm; text-align: justify; text-justify: inter-ideograph; text-indent: -18.0pt; line-height: 200%; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;"><!-- [if !supportLists]--><span lang="EN-US" style="font-size: 10.0pt; mso-bidi-font-size: 12.0pt; line-height: 200%; font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol; color: black;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt 'Times New Roman';"> </span></span></span><!--[endif]--><span lang="EN-US" style="color: black;">Overall Marketing fundamentals including Brand awareness techniques</span></p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><span lang="EN-US" style="color: black;"> You must have the legal rights to live and work in China to be considered for this role</span></p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><strong><span lang="EN-US" style="color: black;">About Qatar Airways Group </span></strong></p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><span lang="EN-US" style="color: black;">Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.</span></p>
<p class="MsoPlainText" style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><span lang="EN-US" style="color: black;">So whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.</span></p>
<p style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><strong><span lang="EN-US" style="font-size: 11.0pt; line-height: 200%; font-family: 'Arial',sans-serif;">How to apply </span></strong></p>
<p style="text-align: justify; text-justify: inter-ideograph; line-height: 200%; margin: 0cm 0cm 7.5pt 0cm;"><span lang="EN-US" style="font-size: 11.0pt; line-height: 200%; font-family: 'Arial',sans-serif;">please take the first step and apply through below URL by uploading your CV and completing the online application.</span></p>
<p class="MsoNormal" style="text-align: justify; text-justify: inter-ideograph;"><span class="MsoHyperlink"><span lang="EN-US"><a href="https://careers.qatarairways.com/global/en/job/201624/Digital-and-Marketing-Officer-Beijing-China">https://careers.qatarairways.com/global/en/job/201624/Digital-and-Marketing-Officer-Beijing-China</a></span></span></p>